A performance marketing studio for brands that need to be found — and remembered — across search, social and everywhere in between.
About
Aghastya works with brands that have outgrown scattershot marketing. No hand-offs between departments, no black-box reporting — the people planning your campaigns are the same people running them.
If a channel isn't moving revenue, we say so, and drop it before it drains the budget. That's the whole method.
Read our full story →Google and Bing campaigns built around intent, not impressions. We bid on what people are actually trying to buy, and cut what they're not.
Technical fixes, content that answers the actual question, and links worth having. Rankings are the byproduct, not the pitch.
Meta, TikTok and LinkedIn campaigns built for the feed they run in, not repurposed TV spots.
Selected work
3.2×
ROAS within 90 days
Rebuilt the paid social creative testing loop and folded SEO into the same content calendar instead of running it separately.
Top 3
AI citation share in category
Restructured product docs and comparison pages so answer engines had something clean to cite.
+41%
organic installs, 6 months
Ran 40+ icon and screenshot tests until install rate stopped being a guess.
Client notes
"They told us to stop paid social entirely for two months. That's not the pitch you expect from an agency being paid for paid social."
"First agency that sent a report I actually read all the way through."
"Blunt in the kickoff call, which is exactly what we needed after two agencies that just agreed with everything."
SIG.01
A client's organic traffic dropped 30% on the pages that used to carry most of their revenue, and Search Console couldn't explain why. Here's the diagnostic we now run on every account, and what actually got the traffic back.
Read Article →
SIG.02
A four-hour audit before we sign a client found €6,200 a month going to keywords the account had already told itself, in its own settings, not to bid on. Here's the checklist we run on every account before we touch a single bid.
Read Article →
SIG.03
Ask an agency how they measure Digital PR and most will say 'links acquired.' That number was only ever supposed to be evidence that the story worked — not the goal. Here's what that mistake actually costs, and what a story-first pitch looks like instead.
Read Article →
SIG.04
Over eight months and one marketplace client, we ran 40 A/B tests across icons, screenshots, preview videos and descriptions. The icon won more of those tests than everything else combined — here's exactly why, with the counter-example that proves it's not that simple.
Read Article →Before you ask
Three months. Enough time to see a real signal, not enough to trap you in something that isn't working.
Yes — we usually take over one or two channels first, prove the reporting is real, then take on more if it makes sense.
A live dashboard, plus a written note every two weeks — not a 40-slide deck once a quarter.
We say so, in writing, and reallocate the budget. We don't quietly keep billing for it.
No fixed minimum, but under roughly €3k/month in media spend, most channels can't generate enough data to optimize properly — we'll tell you that upfront.